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Topic\u00a0Title: Talk Description: Why do you want to speak at #wcbg: Twitter: @lucasartoni <\/a><\/strong><\/p>\n Website: http:\/\/lucasartoni.com<\/a><\/strong><\/p>\n <\/p>\n See all the Speakers<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":" Topic\u00a0Title: A\/B testing and usability testing on WordPress Talk Description: A\/B testing can dramatically improve the performances of our online businesses. No matter if you are running an E-Commerce, a publishing site or a personal blog, these tools definitely help our decision making. There are many ways to perform A\/B tests, but only a few … Continue reading Luca Sartoni<\/span><\/a><\/p>\n","protected":false},"author":11762377,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_user_name":"lucasartoni","footnotes":""},"speaker_group":[],"class_list":["post-471","wcb_speaker","type-wcb_speaker","status-publish","hentry"],"jetpack_shortlink":"https:\/\/wp.me\/p4VWWa-7B","jetpack_sharing_enabled":true,"jetpack_likes_enabled":false,"avatar_urls":{"24":"https:\/\/secure.gravatar.com\/avatar\/977d1ed12f4aa5875261bde52d70676ca9985d3cd1ac164441add8cc11e96b32?s=24&d=mm&r=g","48":"https:\/\/secure.gravatar.com\/avatar\/977d1ed12f4aa5875261bde52d70676ca9985d3cd1ac164441add8cc11e96b32?s=48&d=mm&r=g","96":"https:\/\/secure.gravatar.com\/avatar\/977d1ed12f4aa5875261bde52d70676ca9985d3cd1ac164441add8cc11e96b32?s=96&d=mm&r=g","128":"https:\/\/secure.gravatar.com\/avatar\/977d1ed12f4aa5875261bde52d70676ca9985d3cd1ac164441add8cc11e96b32?s=128&d=mm&r=g","256":"https:\/\/secure.gravatar.com\/avatar\/977d1ed12f4aa5875261bde52d70676ca9985d3cd1ac164441add8cc11e96b32?s=256&d=mm&r=g","512":"https:\/\/secure.gravatar.com\/avatar\/977d1ed12f4aa5875261bde52d70676ca9985d3cd1ac164441add8cc11e96b32?s=512&d=mm&r=g"},"_links":{"self":[{"href":"https:\/\/belgrade.wordcamp.org\/2015\/wp-json\/wp\/v2\/speakers\/471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/belgrade.wordcamp.org\/2015\/wp-json\/wp\/v2\/speakers"}],"about":[{"href":"https:\/\/belgrade.wordcamp.org\/2015\/wp-json\/wp\/v2\/types\/wcb_speaker"}],"author":[{"embeddable":true,"href":"https:\/\/belgrade.wordcamp.org\/2015\/wp-json\/wp\/v2\/users\/11762377"}],"replies":[{"embeddable":true,"href":"https:\/\/belgrade.wordcamp.org\/2015\/wp-json\/wp\/v2\/comments?post=471"}],"version-history":[{"count":1,"href":"https:\/\/belgrade.wordcamp.org\/2015\/wp-json\/wp\/v2\/speakers\/471\/revisions"}],"predecessor-version":[{"id":473,"href":"https:\/\/belgrade.wordcamp.org\/2015\/wp-json\/wp\/v2\/speakers\/471\/revisions\/473"}],"sessions":[{"embeddable":true,"href":"https:\/\/belgrade.wordcamp.org\/2015\/wp-json\/wp\/v2\/sessions\/905?_embed=1&context=view"}],"wp:attachment":[{"href":"https:\/\/belgrade.wordcamp.org\/2015\/wp-json\/wp\/v2\/media?parent=471"}],"wp:term":[{"taxonomy":"wcb_speaker_group","embeddable":true,"href":"https:\/\/belgrade.wordcamp.org\/2015\/wp-json\/wp\/v2\/speaker_group?post=471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nA\/B testing and usability testing on WordPress<\/strong><\/p>\n
\nA\/B testing can dramatically improve the performances of our online businesses. No matter if you are running an E-Commerce, a publishing site or a personal blog, these tools definitely help our decision making. There are many ways to perform A\/B tests, but only a few ways to do them right. My presentation will explore the basics of A\/B testing on WordPress, going through the available online tools, the common mistakes and the right procedures.<\/strong><\/p>\n
\nI co-organize the WordPress meetup Vienna and WordCamp Vienna. I think it’s a great opportunity collaborating with other WordPress meetups and WordCamps in Europe.<\/strong><\/p>\n